What is SalesDriver?

SalesDriver was developed as an all-in-one, cost-effective, fully managed sales and marketing solution for companies to fully develop their business from its current stage to continued success. SalesDriver integrates a comprehensive business model with CRM, CMS, landing pages, and reporting tools into an all inclusive, full-service business success platform. Our experience, multiple integrations and proven methodologies provide companies with the unified technology, support systems and processes dedicated to produce leads and executive a successful business strategy. Simply put, we drive sales!

What Does it Mean for a Company to Be More Inclusive?

Today, business is about more than just providing a great product. People want to know what a company stands for as well. Many people appreciate a company the is eco-friendly and gives back to the community, but others will stand behind a business that is inclusive. This means that it welcomes people from diverse backgrounds. Inclusivity can be apparent in the staff you hire as well as how you cater to consumers. Here are some ways you can make your company more inclusive.

Tips to Improve Your Landing Page Design

When it comes to online marketing, a landing page is one of the most important tools you can use. A good landing page can help you generate more conversions. It's the first thing people see when they click on a link to your site, and it's what convinces them to stay or leave. In this blog post, we will discuss landing page best practices.

Creative in the Data Era

Let’s face it. It’s a data driven world. In this digital age, numbers are the cold, hard facts and they come into play when we think of how well our campaigns are doing. We look at our ROI, our sales, the number of consumers that visited, purchased...and the list goes on.If your numbers are making you happy, chances are there’s some really great creative behind them. Let’s take a look at how creative helps to drive those numbers and how it works with data to make for a successful marketing campaign.

Persona Development: The Art of Narrowing Your Target Market

Persona development is a crucial part of growing your business and it should be completed in the early stages of product development. A persona is defined as a fictional representation of an actual user or customer. Personas help a company identify their target market with a clear understanding of the customer’s goals and the features that appeal to them. Here are a few things you will want to consider when developing personas: · Demographics like sex, age, education, ethnicity and family status, profession · The problem you are solving by using your product · Technical experience and expertise · Pain points and frustrations

Branding That Sets You Apart

How do you set yourself apart from the competition? Competition is everywhere. It’s hard to compete, when consumers have such a plethora of company’s to choose from. How do you set yourself apart? Your branding will either impact the customer positively, leading to their purchase of your products, or have them looking elsewhere. Whether you have a small or large business The Right Branding is essential to set you apart from the competition. Effective branding improves the visibility of and respect for a product/service/or company and drives sales. It also enhances margins as customers are willing to pay premium prices for products/services from companies they know & trust.